For nearly 100 years, Bakersfield College has been blending academic excellence and social consciousness into the lives of all our students, regardless of their academic program, education path or demographic differences. At the same time, we have evolved into a multifaceted institution, one that serves a wide range of constituencies. Now more than ever, we need to communicate a strong image to our community, future students and those who make decisions about education around the state.
Our traditional graphic identity provides more than just a consistent look. As an aesthetic platform for our institutional identity, the logo articulates who we are in a straightforward, resonant and unmistakable form. Above all, the logo solidifies our reputation and expands our presence in a rapidly changing higher education marketplace. Bakersfield College's logo presents a powerful call to action for all potential students and supporters.
If you have questions, or need more information or assistance, please contact the Department of Marketing and Public Relations at 4251 or the Graphics Center at 4651.
The Bakersfield College logo should appear on all publications, promotional advertising and printed communications created on behalf of the College. The logo can also be applied to documents intended for use on campus by college staff.
The Bakersfield College logo is the only logo that should be used to represent college departments and programs within the guidelines outlined here. The logo may not be used by any individuals, entities or other organizations without the permission of the College. Bakersfield College has all right, title and interest to the Bakersfield College logo and name.
The Bakersfield College centennial logo mark was developed by David Koeth, Bakersfield College Art Faculty. The use of the logo mark, as well as the design of collateral materials where the logo is used, is specified in our Graphics Guidelines.
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